Director of Sales
Sheraton Universal HotelAdditional Information: This hotel is owned and operated by an independent franchisee, Shen Zhen New World II, LLC. The franchisee is a separate company and a separate employer from Marriott International, Inc. The franchisee solely controls all aspects of the hotel’s employment policies and practices, including hiring, firing, discipline, staffing, compensation, benefits, and all other terms and conditions of employment. If you accept a position at this hotel, you will be employed by a franchisee and not by Marriott International, Inc.
Job reference: 000164
Salary + Bonuses
Department: Sales & Marketing
Location: Sheraton Universal Hotel (333 Universal Hollywood Drive, Universal City, CA 91608-1001)
Division: Shen Zhen New World II, LLC
Hours Per Week: 40
Job Description
SUMMARY
The Director of Sales is responsible for developing, implementing, and executing strategic sales plans for Sheraton Universal to attract potential customers and retain existing ones. This role requires a seasoned professional with a strong understanding of market dynamics, consumer behavior, financial analysis and a proven track record in sales leadership. The following reflects management’s definition of essential functions for this job but does not restrict the tasks that may be assigned. Management may assign or reassign duties and responsibilities to this job at any time for reasonable accommodations.
ESSENTIAL FUNCTIONS AND RESPONSIBILITIES
Develop and implement sales strategies aligned with hotel goals, informed by market trends, customer needs, and competitive analysis.
Lead the annual sales budgeting process, ensuring effective resource allocation.
Establish and maintain relationships with key clients, partners, agencies, and vendors; prospect through various lines of communication, negotiate contracts, close deals, and ensure deliverables align with Marriott brand and hotel standards.
Collaborate with other departments to align sales strategies with overall hotel goals.
Present sales strategies and performance reports to the executive team.
Act as the primary sales spokesperson at industry events.
Direct and mentor the sales team, fostering a culture of continuous learning, innovation, and excellence.
Set and monitor sales targets, providing coaching to ensure objectives are met or exceeded.
Utilize data and analytics to inform sales strategies, track performance, and adjust as necessary.
Stay current with sales technologies and tools to enhance team efficiency.
Conduct hotel tours, entertain potential clients, and adhere to company policies.
Assist and supervise Sales Managers, and perform additional duties as requested by the General Manager, including hosting functions and participating in sales blitzes.
SUPERVISORY RESPONSIBILITIES
Directly supervises Sales Manager and assistants. Carries out supervisory responsibilities in accordance with the company policies and applicable laws. Responsibilities include interviewing, hiring, and training colleagues; planning assigning and directing work; appraising performance, rewarding and disciplining colleagues; addressing complaints and resolving problems.
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Key Competencies:
Strategic Thinking
Leadership and Team Development
Customer Focus
Analytical Thinking
Negotiation and Persuasion
Results-Oriented
EDUCATION
Bachelor’s degree (B.A.) or equivalent from a four-year college or technical school; or five years related experience and/or training; or equivalent combination of education and experience.
LANGUAGE SKILLS
Ability to read, analyze, and interpret financial statements, business periodicals, professional journals, technical procedures, contracts or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from corporate, managers, clients, guests and the general public.
MATHEMATICAL SKILLS
Ability to apply concepts such as fractions, percentages, ratios, and proportions to practical hotel revenue solutions
REASONING ABILITY
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram or schedule form.
PHYSICAL DEMANDS
The physical demands described here are representative of those that must be met by a colleague to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the colleague is regularly required to use hands to finger, handle, or feel and talk and hear. The colleague frequently is required to stand, walk, and sit. The colleague is occasionally required to reach with hands and arms. The colleague must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
WORK ENVIRONMENT
This role typically operates in a professional office environment and may require travel to meet with clients, attend industry events, and collaborate with team members at other locations. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate
The salary range for this position is $185,000 to $200,000 annually.
This company is an equal opportunity employer.
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