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Digital Marketing Manager (Bangkok Based)

JW Marriott Khao Lak Resort & Spa
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JOB SUMMARY

Full  Time Job

Bangkok Based

  • Work closely with Director Digital Marketing to analyze hotel digital marketing performance across different platforms. Understand the hotel's needs and work as a team to leverage data for strategic planning. 
  • Manage & create campaigns with potential keyword groups, create negative keyword lists, and refine for efficiency based on performance data. Plus, digital manager is required to provide suggestions to maximize SEM campaign base on revenue and conversion.
  • Implement & intensely monitor strategies to drive online traffic to hotel websites and restaurants micro-website base on hotel KPIs. 
  • Execute Display advertising campaigns to generate hotel awareness and promote property room’s offer/campaign in potential online channels. Monthly analysis is required. 
  • Review and analyze competitors with sales and marketing team in terms of offers and content in quarterly basis. 
  • Lead and manage social media strategy across platforms in Facebook, Instagram, and LinkedIn. Ensure the company stays ahead of trends, and be able to suggest and analyze performance 
  • Work closely with marketing team and F&B team set up food and beverage campaigns occasionally. 
  • Manage our other online platforms such as TripAdvisor, Google, SevenRooms and etc. Also handle Google reviews to enrich hotel image and reputation. 
  • In charge of METT campaigns, hotel e-newsletter, content and submission to Marriott team. 

Qualifications

  • Minimum of 3-5 year experience in Digital Marketing/ E-Commerce in upscale products
  • Dynamic and creative thinking, able to take pressure and full of team spirit.
  • Analytic skills in digital platforms and reports. 
  • Energetic and passionate to work. 
  • Good communicator and Coordinator who has excellent written and verbal communication skill in English and Thai.

 

Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.

Marriott Hotels strive to elevate the art of hospitality, innovating at every opportunity while keeping the comfort of the oh-so-familiar all around the globe. As a host with Marriott Hotels, you will help keep the promise of “Wonderful Hospitality. Always.” by delivering thoughtful, heartfelt, forward-thinking service that upholds and builds upon this living legacy. With the name that’s synonymous with hospitality the world over, we are proud to welcome you to explore a career with Marriott Hotels. In joining Marriott Hotels, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.

 
JW Marriott is part of Marriott International's luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you’re happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand’s namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you’ll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That’s The JW Treatment™. In joining JW Marriott, you join a portfolio of brands with Marriott International. Be where you can do your best work,​ begin your purpose, belong to an amazing global​ team, and become the best version of you.