Additional Information: This hotel is owned and operated by an independent franchisee, HMI Hotel Group. The franchisee is a separate company and a separate employer from Marriott International, Inc. The franchisee solely controls all aspects of the hotel’s employment policies and practices, including hiring, firing, discipline, staffing, compensation, benefits, and all other terms and conditions of employment. If you accept a position at this hotel, you will be employed by a franchisee and not by Marriott International, Inc.
JOB SUMMARY
Responsible for creating and executing property-level marketing and communications to promote on-brand messaging across traditional, digital, and social media channels. Drives consumer awareness, market share, and brand positioning while supporting the hotel’s sales and revenue strategy. Focuses on showcasing rooms and Food & Beverage promotions to both in-house guests and local markets, while ensuring alignment with Marriott brand standards and regional marketing initiatives.
Education and Experience:
• 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 5 years experience in marketing, digital advertising experience in hospitality
* Professional fluency in Japanese is advantageous
Key Responsibilities:
Hotel Marketing and Advertising
- Execute annual marketing plan in alignment with hotel business objectives and budget
- Partner with Operations, Food & Beverage, and Sales teams to execute campaigns that drive incremental revenue
- Support targeted promotions across corporate weekday and leisure weekend segments
- Coordinate with Revenue Management to ensure correct offer loading and campaign targeting
- Execute digital marketing initiatives including email marketing and online advertising
- Ensure all marketing communications align with brand voice and standards
Managing Digital Presence and Social Media Content
- Manage hotel website content and ensure accuracy across digital channels and travel platforms
- Develop and execute social media campaigns for rooms, F&B, and hotel promotions
- Drive social media engagement and monitor online presence
- Support online reputation management by responding to guest feedback across digital platforms
- Coordinate with eCommerce teams to align digital initiatives with revenue strategy
Public Relations and Brand Communication
- Develop and execute PR plans aligned with hotel objectives
- Build and maintain relationships with local media, influencers, and partners
- Prepare and distribute press releases for hotel promotions, events, and outlets
- Support media engagement and activities to enhance hotel visibility
- Manage PR activities including events, press coverage, and partnerships
Managing Visual Assets and Content Development
- Coordinate photography and visual content for hotel promotions and campaigns
- Manage photo shoots for seasonal campaigns and F&B promotions
- Ensure all visual content aligns with brand guidelines and standards
- Maintain a library of approved marketing assets and materials
Managing Marketing Collateral and Direct Marketing
- Develop and manage hotel marketing collateral and promotional materials
- Ensure all materials are aligned with brand standards and audit requirements
- Coordinate production of signage and in-house promotional materials
- Support execution of direct marketing initiatives for rooms and F&B
- Monitor competitor activities and market trends for benchmarking
Supporting Commercial Strategy and Cross-Functional Alignment
- Work closely with Sales team to support revenue generation initiatives
- Align marketing efforts with hotel sales and revenue strategy
- Support promotion of rooms and outlets while excluding banquet/MICE sales (handled by external entity)
- Coordinate with Rooms Division and F&B teams for campaign execution
- Provide marketing insights and support to leadership team
Managing Marketing Performance and Continuous Improvement
- Monitor campaign performance, engagement, and effectiveness
- Coordinate with regional and cluster teams to evaluate marketing initiatives
- Identify opportunities to improve marketing impact and efficiency
- Stay updated on digital trends, competitor activities, and market developments
Benefits:
- Relocation & Visa support for suitable candidates
- Local package
This company is an equal opportunity employer.
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Marriott Hotels strive to elevate the art of hospitality, innovating at every opportunity while keeping the comfort of the oh-so-familiar all around the globe. As a host with Marriott Hotels, you will help keep the promise of “Wonderful Hospitality. Always.” by delivering thoughtful, heartfelt, forward-thinking service that upholds and builds upon this living legacy. With the name that’s synonymous with hospitality the world over, we are proud to welcome you to explore a career with Marriott Hotels. In joining Marriott Hotels, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.
JW Marriott is part of Marriott International's luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you’re happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand’s namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you’ll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That’s The JW Treatment™. In joining JW Marriott, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.
