Wedding Sales Manager

Wedding Sales Manager 

About the Company 

Marriott International portfolio of brands includes JW Marriott alongside 29 other Marriott brands. Marriott International is the world’s leading global hospitality company, with more brands, more hotels and more opportunities for associates to grow and succeed. 

JW Marriott is part of Marriott International's luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you’re happy, our guests will be happy. It’s as simple as that. Our hotels offer a work experience unlike any other, where you’ll be part of a community and enjoy a true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can really pursue your passions in a luxury environment. Treating guests exceptionally starts with the way we take care of our associates. That’s The JW Treatment™. 

About the role 

The position is accountable for proactively soliciting and handling wedding sales opportunities. Ensures business is turned over properly and in a timely fashion for proper service delivery. Assists in leading all day-to-day activities related to sales with a focus on building long-term, value-based customer relationships that enable achievement of sales objectives. Achieves personal sales goals. 

Building Successful Relationships that Generate Sales Opportunities 

• Works collaboratively with off-property sales channels (e.g., GSO, Marriott.com, Market Sales, Strategic Accounts) to ensure sales efforts are coordinated, complementary and not duplicative. 

• Builds and strengthens relationships with existing and new customers to enable future bookings.  

• Activities include site inspections, entertainment, FAM trips, etc. 

• Develops relationships within community to strengthen and expand customer base for wedding sales opportunities. 

• Develops relationships with key internal and external stakeholders. 

• Provides accurate, complete and effective turnover to Event Management. 

• KPI goals set on room production and rates.  

Conducting Daily Sales Activities that Achieve Department Goals 

• Responds to incoming local and social wedding opportunities for the property. 

• Uses negotiating skills and creative selling abilities to close on business and negotiate contracts. 

• Uses sales resources and administrative/support staff effectively. 

• Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence). 

Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue 

• Identifies new local and social wedding business to achieve personal and property revenue goals. 

• Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them. 

• Closes the best opportunities for the property based on market conditions and property needs. 

• Monitors same day selling procedures to maximize wedding sales revenue and control property profitability. 

• Gains understanding of the property’s primary target customer and service expectations; serves the customer by understanding their business, business issues and concerns, to offer better business solution both prior to, and during the program/event. 

Providing Exceptional Customer Service to all Guests and Customers 

• Supports Marriott’s Service and Relationship Strategy, driving customer loyalty by delivering service excellence throughout each customer experience. 

• Services our customers in order to grow share of the account. 

• Executes and supports Marriott’s Customer Service Standards and property’s Brand Standards. 

• Provides excellent customer service consistent with the daily service basics of the brand. 

• Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program/event. 

• Partners with Event Management and/or Operations in providing a customer experience that exceeds the customer’s expectations. 

• Sets a positive example for guest relations. 

• Interacts with guests to obtain feedback on product quality and service levels. 

• Attends pre- and post-event meetings to understand event needs, obtain feedback on quality of product (e.g. meeting facilities and equipment, food and beverage), service levels and overall satisfaction. 

• Executes and supports Marriott’s Customer Service Standards and property’s Brand Standards.  

• Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program/event. 

• Serves the customer by understanding their needs and recommending the appropriate features and services that best meet their needs and exceed their expectations, while building a relationship and loyalty to Marriott. 

Additional Sales and Marketing Responsibilities 

• Utilizes intranet for resources and information  

• Leverages available eTools (eRooming Lists, eProposals, Passkey, etc.). 

• Conducts site inspections. 

• Creates contracts as required. 

• Participates in and practices daily service basics of the brand